Privacy Policy
Last Updated: September 29, 2026
EstateSales101.com respects the privacy of its visitors and is committed to handling personal information responsibly.
This Privacy Policy explains the types of information that may be collected through EstateSales101.com, how that information may be used, when it may be shared, how artificial-intelligence-assisted features and provider analytics may operate, and the choices and privacy rights that may be available to visitors.
By using EstateSales101.com or voluntarily submitting information through the website, you acknowledge the practices described in this Privacy Policy.
Information We May Collect
The information we collect depends on how you use EstateSales101.com.
Information You Choose to Provide
You may provide information when you:
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Submit a contact form
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Submit a service request
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Use the Hire A Company feature
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Use the Find Estate Services feature
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Ask a question
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Communicate with EstateSales101.com
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Use a chat or artificial-intelligence-assisted feature
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Upload a photograph or file when an available feature permits it
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Provide feedback or corrections concerning an AI response
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Create or use a website account or member feature
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Use another interactive feature of the website
Information you provide may include:
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Name
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Email address
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Telephone number
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ZIP code or general location
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Preferred contact method
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Type of service requested
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Questions or messages
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Information about an estate, household, move, downsizing situation, property, probate matter, or similar circumstance
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General project details
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Approximate timeline
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Information about household contents or personal property
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Categories of items involved
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Information reasonably relevant to the service requested
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Photographs or files you voluntarily upload
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Feedback concerning AI-generated responses
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Corrections, identifications, or research information you voluntarily provide
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Other information you choose to provide
Please do not submit confidential or highly sensitive information that is unnecessary for the feature you are using.
Hire A Company and Estate Service Requests
EstateSales101.com may allow homeowners or other authorized adults to request assistance locating estate-sale companies and other participating service providers.
Available service categories may include:
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Estate-sale companies
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Cleaning services
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Cleanout and hauling services
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Moving services
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Storage providers
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Appraisers
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Auction and specialty-sale providers
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Real-estate services
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Home-buying companies
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Probate and estate attorneys
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Other estate-related or household-transition services that may be added in the future
A service request may include information such as:
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Name
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Email address
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Telephone number
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ZIP code or general location
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Preferred contact method
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Type of service requested
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Approximate timeline
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Property or household information relevant to the requested service
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Information about household contents or personal property
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General project details
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Photographs or files, when an available feature permits them
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Other information voluntarily provided by the person submitting the request
EstateSales101.com does not require a homeowner to provide a street address through the initial Estate Services request form.
Participating providers may request additional information directly from the homeowner after contact if additional information is necessary to evaluate or perform the requested service.
When a person voluntarily submits a service request, EstateSales101.com may share relevant information from that request, including contact information, with one or more participating service providers that may serve the requested area so those providers may consider the request and contact the person regarding the specific service requested.
There is no charge to homeowners for submitting a service request through EstateSales101.com.
Participating service providers may pay EstateSales101.com for leads, referrals, participation, placement, sponsorship, advertising, or other related services.
Compensation from a participating provider does not guarantee that the provider will receive any particular request, that a homeowner will select the provider, or that EstateSales101.com endorses or guarantees the provider.
Submitting a service request does not guarantee that:
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A participating provider is available in the requested area
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A participating provider will respond
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A provider will accept the project
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A homeowner will select or hire a particular provider
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A provider will perform in any particular manner
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Any particular price, result, service level, or outcome will be available
EstateSales101.com provides a connection service and does not make the homeowner's final hiring decision.
Participating providers are independent businesses or professionals and may maintain their own privacy policies, terms, licensing requirements, professional obligations, insurance arrangements, pricing, and business practices.
Once information has been provided to an independent participating provider for the purpose requested by the homeowner, that provider may have separate legal responsibilities concerning the information it receives.
Chat and Artificial Intelligence Features
EstateSales101.com may provide chat, item-research, identification, educational, search, market-research, service-provider, and other artificial-intelligence-assisted features.
Visitors may voluntarily submit:
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Questions
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Messages
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Information about personal property
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Information about an estate or household situation
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General location or service-related information
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Photographs
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Feedback
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Corrections
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Other information reasonably necessary to use an available feature
Information submitted through these features may be processed by technology and artificial-intelligence service providers used to operate the service and generate responses.
EstateSales101.com may retain AI conversations for purposes such as:
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Maintaining conversational context
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Operating the AI Assistant
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Troubleshooting technical problems
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Quality review
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Evaluating AI performance
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Improving responses
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Identifying recurring questions
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Developing or improving EstateSales101.com features
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Measuring use of provider features
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Security
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Fraud or abuse prevention
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Platform analytics
Visitors should not submit passwords, Social Security numbers, complete financial-account information, credit card numbers, access codes, medical records, highly confidential legal documents, or other unnecessary sensitive or confidential information through the AI Assistant.
Chat Is Separate From a Service Request
Information submitted through EstateSales101.com chat or AI features is not automatically treated as a Hire A Company or Estate Services request and is not automatically shared with participating providers merely because it was submitted through chat.
If a visitor wants EstateSales101.com to share information for the purpose of locating an estate-sale company or another service provider, the visitor should use the designated service-request process when such a process is available.
The AI Assistant may identify or mention participating providers based on the visitor's question, general location, service needs, or information available through EstateSales101.com.
A provider being mentioned by the AI Assistant does not mean that the visitor's chat transcript or personal information has been provided to that provider.
AI Responses
Artificial-intelligence-assisted responses are generated using automated technology and may be incomplete, inaccurate, or based on limited information.
AI responses are provided for general educational, research, informational, and decision-support purposes and should not be treated as guaranteed facts, professional appraisals, legal advice, financial advice, tax advice, or other professional advice.
An AI-generated identification of an item may be tentative and may depend on the quality of the description, photographs, identifying marks, or other information provided.
Additional limitations concerning educational content and automated responses may be described in the EstateSales101.com Disclaimer.
Photographs and Uploaded Files
Certain EstateSales101.com features may allow visitors to voluntarily upload photographs or other files.
A photograph may reveal more information than the visitor intends, including information about:
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A home or property
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Household contents
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Personal belongings
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Valuable property
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Documents visible in the image
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Addresses or identifying information
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People appearing in the image
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Account or access information
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The surrounding environment
Visitors are responsible for deciding which photographs or files they choose to submit.
Before uploading a photograph, visitors should review the entire image and avoid including unnecessary sensitive, confidential, or private information such as:
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Financial records
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Identification documents
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Account numbers
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Passwords
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Access codes
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Private medical information
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Confidential correspondence
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Private legal documents
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Personal addresses that are not necessary for the request
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Other information that does not need to be submitted
Visitors should also consider whether people, documents, computer screens, mail, photographs, license plates, security devices, keys, or other identifying material appear in the background.
How Photographs May Be Used
Photographs may be used to:
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Respond to a visitor's question
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Assist with item identification
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Assist with general educational or research guidance
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Understand the nature of an inquiry
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Operate an AI or other website feature
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Improve item-research features
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Evaluate the accuracy or usefulness of AI responses
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Understand a service request
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Allow participating providers to consider a service request when photographs were submitted specifically for that purpose
Photographs submitted to EstateSales101.com are not intended for public display merely because they were uploaded.
Photographs may be processed or stored by technology providers necessary to operate the website, data systems, image-processing functions, storage systems, or artificial-intelligence features.
When photographs are voluntarily submitted as part of a service request, relevant photographs may also be shared with participating providers receiving that request.
Visitors should submit only photographs they are comfortable providing for the purposes described in this Privacy Policy.
AI Item Research, Feedback, and Corrections
EstateSales101.com may allow visitors to submit photographs or descriptions for AI-assisted item research.
When a visitor submits an item for research, EstateSales101.com may retain information associated with that research case, including:
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The photograph or photographs submitted
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The visitor's question or description
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The AI-generated response
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A tentative identification
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Feedback concerning the response
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Whether the visitor indicated that the response was helpful
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A reason an answer was considered inaccurate or incomplete
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A corrected identification
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Additional research notes or supporting information
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Information indicating that a correction was provided with a stated level of confidence
A visitor may be offered an opportunity to indicate whether an AI response was helpful or inaccurate and may voluntarily provide a correction, additional identification, or explanation.
Item-research records may be retained for purposes including:
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Improving item-identification features
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Evaluating AI performance
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Identifying recurring mistakes
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Developing reference information
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Comparing future research cases
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Improving future responses
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Testing changes to AI behavior
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Building a curated EstateSales101.com research resource
Feedback or corrections supplied by users are not automatically treated as established facts.
EstateSales101.com may distinguish between ordinary user feedback and information that has been reviewed, corroborated, verified, or otherwise considered sufficiently reliable for research purposes.
Information from prior research cases may be used as supporting reference information in future EstateSales101.com research features when appropriate.
Provider Mentions and Referral Analytics
EstateSales101.com may record when its AI Assistant identifies or mentions a participating service provider in response to a visitor's inquiry.
A provider-mention record may include information such as:
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The participating provider
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Provider account or internal provider identification
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The provider's membership, sponsorship, or participation level
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Date and time of the mention
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The type of service involved
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General location information relevant to the request
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The question or general context that resulted in the provider being mentioned
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An internal conversation or interaction identifier
EstateSales101.com may use provider-mention information for purposes including:
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Platform analytics
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Measuring provider exposure
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Measuring the usefulness of provider features
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Service improvement
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Sponsorship administration
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Provider reporting
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Demonstrating participation activity to service providers
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Evaluating geographic or service demand
A provider is not necessarily counted as having been mentioned merely because the provider was considered internally by a search or matching process. EstateSales101.com may distinguish between providers considered by the system and providers actually displayed or identified to the visitor.
Provider Website and Telephone Interaction Analytics
EstateSales101.com may measure interactions with provider information displayed through the website or AI Assistant.
These interactions may include:
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Clicking a provider's website link
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Clicking a provider's telephone-number link
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Clicking a provider profile
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Clicking another provider-related call-to-action or contact feature
This information may be used to:
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Measure platform activity
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Understand whether provider information is useful to visitors
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Provide participating providers with activity reports
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Administer sponsorship or participation programs
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Improve provider-placement and service-matching features
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Evaluate the value EstateSales101.com provides to participating businesses
A click on a telephone-number link does not mean EstateSales101.com records the contents of the resulting telephone call.
EstateSales101.com does not record the content of telephone conversations between visitors and participating providers.
EstateSales101.com also does not control a visitor's activity after the visitor leaves EstateSales101.com for an independent provider's website or service.
Information Collected Automatically
EstateSales101.com and services used to operate the website may automatically collect certain technical and usage information.
This information may include:
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Internet Protocol address
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Browser type
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Device type
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Operating system
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General geographic information derived from technical data
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Pages viewed
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Referring source
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Date and time of visits
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Time spent on pages
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Links or website features used
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Provider links or contact features clicked
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Website performance information
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Security and diagnostic information
This information may be used to operate and protect the website, understand how visitors use it, improve functionality and content, evaluate website traffic and performance, and measure use of provider features.
Cookies and Similar Technologies
EstateSales101.com and services used to operate the website may use cookies and similar technologies.
These technologies may help:
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Enable website functionality
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Maintain security
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Remember visitor preferences
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Support account or member features
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Measure website traffic
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Understand how visitors interact with the website
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Measure interaction with provider features
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Improve website performance
Visitors may be able to manage certain cookie preferences through available website controls, browser settings, or privacy tools.
Disabling certain cookies may affect the operation of some website features.
How We May Use Information
Information collected through EstateSales101.com may be used to:
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Operate and maintain the website
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Respond to questions and inquiries
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Provide educational information
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Provide automated or AI-assisted responses
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Conduct item research
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Evaluate AI-generated responses
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Review visitor feedback and corrections
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Improve AI-assisted features
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Maintain research and reference information
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Process service requests
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Identify the type of service requested
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Determine whether participating providers may serve a requested area
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Route service requests to participating providers
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Allow participating providers to consider and respond to requests
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Review information or photographs voluntarily submitted by visitors
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Operate website accounts or member features
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Record provider mentions
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Measure provider website or telephone-link interactions
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Prepare provider participation or activity reports
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Administer memberships, sponsorships, referrals, or provider programs
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Improve website content and functionality
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Understand visitor interests
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Measure website traffic and performance
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Maintain security
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Detect or prevent fraud, abuse, misuse, or technical problems
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Maintain appropriate business records
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Resolve disputes
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Comply with applicable legal obligations
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Protect EstateSales101.com, its visitors, and others
We do not intend to use personal information for purposes materially different from those described in this Privacy Policy without providing appropriate notice or obtaining authorization when required by applicable law.
Technology and Operational Service Providers
EstateSales101.com uses third-party technology and operational service providers to operate the website and provide certain features.
These providers may assist with services such as:
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Website hosting
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Data storage
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Database services
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Website security
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Forms
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File and photograph processing or storage
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Email and communications
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Analytics
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Artificial intelligence
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Website functionality
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Technical support
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Website administration
These providers may process information as reasonably necessary to provide their services.
EstateSales101.com does not need to publicly identify every technology or service provider in order for this Privacy Policy to explain how visitor information may be processed.
Sharing of Information
EstateSales101.com does not intend to make personal information submitted by visitors publicly available unless the visitor knowingly submits information through a feature intended for public display.
Information may be shared or made accessible in the circumstances described below.
Participating Service Providers
When a visitor voluntarily submits a Hire A Company request or another Estate Services request, relevant information may be shared with one or more participating providers for the purpose of allowing those providers to consider and respond to the specific service requested.
Depending on the request, information shared may include:
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Name
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Contact information
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ZIP code or general location
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Type of service requested
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Project details
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Approximate timeline
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Information about the property, household, move, estate, probate situation, or personal property relevant to the requested service
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Photographs or files voluntarily included for that purpose
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Other information voluntarily supplied as part of the request
EstateSales101.com attempts to limit information shared to information reasonably related to the homeowner's requested service.
Participating providers may include estate-sale companies, cleaners, cleanout and hauling companies, movers, storage providers, appraisers, auction or specialty-sale providers, real-estate professionals, home-buying companies, attorneys, and other businesses or professionals associated with estate transitions.
Information submitted only through an AI chat is not automatically shared with a participating provider merely because that provider is mentioned by the AI Assistant.
Technology and Operational Providers
Information may be processed by companies that provide technology or operational services necessary to operate EstateSales101.com.
These providers may have access to information only to the extent reasonably necessary to perform services for EstateSales101.com or as otherwise permitted by applicable law and their agreements or policies.
Legal and Safety Reasons
Information may also be disclosed when reasonably necessary to:
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Comply with applicable law or lawful legal process
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Respond to a lawful governmental request
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Protect the rights, safety, or property of EstateSales101.com, its visitors, or others
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Investigate suspected fraud, abuse, security incidents, or misuse
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Enforce applicable website policies
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Establish, exercise, or defend legal claims
Sale, Sharing, and Compensation
EstateSales101.com does not intend to sell personal information as a standalone mailing list, database, or data product for unrelated third-party marketing.
When a visitor voluntarily requests assistance locating a service provider, EstateSales101.com may disclose information from that request to participating providers for the purpose of helping fulfill the visitor's specific request.
Participating providers may compensate EstateSales101.com for leads, referrals, participation, placement, sponsorship, advertising, or other related services.
The homeowner is not charged by EstateSales101.com for submitting a service request.
Provider sponsorship or participation may also include features such as company mentions, provider profiles, website links, telephone links, placement opportunities, service-request opportunities, or other platform benefits.
Privacy laws in some jurisdictions use terms such as "sale," "sharing," "targeted advertising," or similar concepts more broadly than those words are commonly used.
Where applicable law treats an EstateSales101.com activity as a sale, sharing, targeted advertising, or another regulated use of personal information, EstateSales101.com intends to provide the disclosures, choices, and opt-out rights required by applicable law.
EstateSales101.com does not intend to use information provided for a specific homeowner service request for materially unrelated purposes without appropriate notice or authorization when required.
Service-Request Authorization
When a visitor voluntarily submits a service request and affirmatively authorizes EstateSales101.com to share the information provided with participating providers, EstateSales101.com may rely on that authorization to process the request.
A visitor who does not want information from a service request shared with potential providers should not submit the request.
The authorization associated with a particular service request does not eliminate any privacy rights the visitor may have under applicable law regarding other uses of personal information.
Data Security
EstateSales101.com takes reasonable steps to use technology, procedures, access controls, and service providers designed to protect information.
Photographs used for AI item research may be stored in systems that are not intended for public access.
Access to internal research records, conversation records, provider analytics, and administrative information may be limited to persons or systems reasonably requiring access for EstateSales101.com operations.
However, no website, internet transmission, database, third-party service, artificial-intelligence system, or electronic storage system can be guaranteed to be completely secure.
Visitors should use reasonable care when deciding what information, photographs, or files to submit online.
Data Retention
Information may be retained for as long as reasonably necessary for the purpose for which it was collected or for a legitimate business, research, operational, security, or legal purpose.
This may include retaining information as necessary to:
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Respond to inquiries
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Operate website features
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Maintain AI conversational functionality
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Review or improve AI performance
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Process service requests
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Maintain appropriate records
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Document homeowner authorization
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Administer provider relationships
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Measure provider mentions and interaction activity
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Prepare provider reports
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Maintain useful item-research records
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Maintain feedback and corrections
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Resolve disputes
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Prevent fraud or misuse
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Comply with legal obligations
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Protect legitimate business interests
Retention periods may differ depending on the type of information.
Ordinary AI conversation records may be retained for a limited period for operational, quality, security, troubleshooting, analytics, and service-improvement purposes and may thereafter be deleted, anonymized, aggregated, or otherwise disposed of when they no longer serve a reasonable purpose.
Provider-mention and interaction records may be retained for business analytics, provider reporting, sponsorship administration, and historical platform reporting.
Item-research records, photographs, feedback, corrections, and reviewed or otherwise useful research information may be retained for a longer period when they continue to have legitimate research or service-improvement value.
Service-request information may be retained as reasonably necessary to administer the request, document authorization, manage provider relationships, maintain records, or satisfy applicable legal or business requirements.
Information that no longer serves a reasonable business, operational, research, security, or legal purpose may be deleted, anonymized, aggregated, or otherwise disposed of as appropriate.
Third-Party Websites and Independent Businesses
EstateSales101.com may provide links to:
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Estate-sale companies
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Participating service providers
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News organizations
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Government agencies
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Professional resources
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Other websites or services
Once a visitor leaves EstateSales101.com, the visitor's activity is governed by the privacy practices of the website or business being visited.
EstateSales101.com does not control the privacy, security, content, pricing, services, or business practices of independent third-party websites or businesses.
Visitors should review the policies of third parties they choose to use.
Your Privacy Rights and Choices
Depending on where you live and applicable law, you may have rights concerning personal information EstateSales101.com maintains about you.
These rights may include the right to:
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Confirm whether EstateSales101.com processes personal information about you
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Access certain personal information
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Correct inaccurate personal information
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Request deletion of certain personal information
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Obtain a copy of certain personal information in a usable or portable format
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Obtain information concerning how personal information is collected, used, or disclosed
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Opt out of certain sales or sharing of personal information
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Opt out of certain uses of personal information for targeted advertising
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Withdraw consent where applicable law provides that right
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Appeal certain decisions concerning a privacy request where applicable law provides an appeal right
Not every right applies to every visitor, business, jurisdiction, or circumstance.
EstateSales101.com may take reasonable steps to verify the identity or authority of a person submitting a privacy request before acting on the request.
EstateSales101.com intends to respond to valid privacy requests as required by applicable law.
EstateSales101.com will not discriminate against a visitor for exercising privacy rights provided by applicable law.
Visitors may exercise available privacy rights through the Your Privacy Choices feature available on EstateSales101.com or by using the contact information provided on the website.
Your Privacy Choices
EstateSales101.com provides a Your Privacy Choices process through which visitors may submit privacy-related requests.
Depending on applicable law and the circumstances, visitors may use this process to request:
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Access to personal information
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Correction of inaccurate personal information
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Deletion of certain personal information
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A copy of certain personal information
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Information about certain uses or disclosures of personal information
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An applicable opt-out of sale or sharing
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An applicable opt-out of targeted advertising
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Other privacy rights provided by applicable law
A privacy request should include enough information for EstateSales101.com to understand and appropriately verify the request but should not include passwords, Social Security numbers, complete financial-account information, medical records, or other unnecessary sensitive information.
EstateSales101.com may request additional information when reasonably necessary to verify the identity or authority of the person making the request.
Universal Privacy and Opt-Out Signals
Certain jurisdictions allow consumers to communicate privacy choices through browser- or device-based universal opt-out mechanisms.
Where EstateSales101.com is legally required to recognize an applicable universal opt-out signal, EstateSales101.com intends to honor qualifying signals, including recognized implementations of Global Privacy Control, for the purposes required by applicable law.
A universal opt-out signal may apply to activities such as the sale or sharing of personal information or targeted advertising where those activities and rights are covered by applicable law.
A universal privacy signal does not necessarily prevent a visitor from voluntarily asking EstateSales101.com to share information with a service provider when sharing that information is reasonably necessary to fulfill the visitor's specific service request, subject to applicable law.
Adults and Children's Privacy
EstateSales101.com is intended for adults.
The website's service-request features, AI tools, interactive features, and other services relating to estate property, household transitions, estate-sale companies, and other estate-related service providers are intended for adults age 18 or older.
EstateSales101.com does not knowingly seek to collect personal information from children.
If we learn that personal information from a child has been submitted in circumstances where it should not have been collected, reasonable steps may be taken to delete it.
Sensitive and Confidential Information
Visitors should avoid submitting unnecessary sensitive or confidential information through:
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Forms
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Chat
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AI features
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Email
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Photographs
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File uploads
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Service requests
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Feedback or correction features
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Other website features
Do not submit information such as:
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Passwords
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Social Security numbers
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Complete financial-account numbers
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Credit card numbers
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Access codes
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Private medical records
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Highly confidential legal documents
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Other highly sensitive information unless specifically necessary and appropriate
When submitting photographs, visitors should also inspect the background of the image for documents, identifying information, addresses, access information, account information, people, or other material they do not intend to share.
Professional and Legal Service Requests
Some EstateSales101.com service categories may involve regulated or licensed professionals, including attorneys, real-estate professionals, appraisers, or other providers.
Submitting a request through EstateSales101.com does not create an attorney-client relationship, fiduciary relationship, agency relationship, professional-client relationship, or other professional relationship between the visitor and EstateSales101.com.
A professional relationship, if any, is established separately between the visitor and the independent provider according to that provider's own requirements and applicable law.
Visitors should not submit privileged, confidential, or highly sensitive legal information through an initial provider request.
Changes to This Privacy Policy
EstateSales101.com may update this Privacy Policy periodically to reflect changes in:
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Website features
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Service-request programs
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Participating provider programs
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Artificial-intelligence features
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Item-research features
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Provider-analytics features
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Technology
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Business practices
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Data practices
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Privacy choices
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Applicable legal requirements
When material changes are made, the Last Updated date may be revised.
Visitors are encouraged to review this Privacy Policy periodically.
Contact
If you have questions concerning this Privacy Policy or wish to make a privacy-related request, please use the Your Privacy Choices feature, contact information, or contact form available on EstateSales101.com.
Please provide enough information for us to understand and respond to your request without submitting unnecessary sensitive personal information.


